This privacy policy was updated on February 8, 2025, and will officially take effect on February 9, 2025.
Welcome to the Laicai Camera application. This privacy policy details the personal information collection, use, sharing, and protection policies of Maplehaze Group Limited (hereinafter referred to as "We" or "Us").
Please read the "Laicai Camera Privacy Policy" (hereinafter referred to as "this Policy") carefully to understand in detail how we collect and use information, so that you can better understand our services and make appropriate choices. By using our services and agreeing after reading this policy, you indicate your acceptance of the contents described herein.
When this privacy policy is updated, we will notify you of the updated content through prominent prompts on the page, push notifications or messages, or by sending you an email, so that you can stay informed about the latest version of this privacy policy. We hope you read it carefully and make appropriate choices. If you continue to use our services after reading and agreeing to the updated privacy policy, it indicates your acceptance of our updates to this policy.
Minors under the age of 18 must read this policy under the guidance of a guardian and ensure that they have obtained their guardian's explicit consent before using our services and providing their personal information.
Please note that content related to your sensitive personal information will be highlighted in bold or italics for your attention. Please read these sections carefully.
This policy will help you understand the following:
1. What information we collect and how we use it
2. Use of Cookies and similar technologies
3. How we share, transfer, and publicly disclose your personal information
4. How we store and protect your personal information
5. Your rights to manage your personal information
6. Our protection of minors
7. How this policy is updated
8. Applicable law and jurisdiction
9. Contact us
Appendix - Permission Requests, Purposes of Use, and Business Scenarios
When you use business functions such as taking photos, editing photos, applying effects, and color grading, we will need to obtain your camera and photo album permissions. Selecting and clicking 【Agree/Enable】 in the startup pop-up window is deemed as your authorization for us to access and obtain such personal information. Refusal to provide this information will prevent you from using these functions.
When you use the photo-taking, photo-editing, and filter functions of Laicai Camera, we collect the data generated by these actions and report it to the server. We collect this information to gain a more comprehensive understanding of Laicai Camera's operation, helping us make further improvements.
When you use the "Color Grading" function of Laicai Camera, we collect your browsing and click operation records. Your browsing and click operation records are considered sensitive personal information. We collect this information to provide you with information display services and to show you service content. Your browsing, collection, like, and follow records will be stored on our servers. We will not use this information for other purposes or share it with third parties. When you upload works using the "Color Grading" function, we need to verify your identity. The work information you publish is only for user display and for others to use the same style for shooting. We will not use this information for other purposes or share it with third parties.
You understand and agree that in the following circumstances, we may collect and use your personal information without obtaining your prior authorization and consent:
(1) Related to national security and national defense security;
(2) Related to public security, public health, and significant public interests;
(3) Directly related to criminal investigation, prosecution, trial, and execution of judgments;
(4) For the protection of your or other individuals' life, property, and other significant legitimate rights and interests;
(5) The information collected is disclosed by you to the public or obtained from legally publicly available channels;
(6) Necessary for the performance of agreements or other written documents concluded with you;
(7) Necessary for maintaining the secure and stable operation of our products/services;
(8) Required by competent authorities or other circumstances stipulated by laws and regulations.
Cookies are small files containing strings of characters that are sent and stored on your computer, mobile device, or other device (usually encrypted) when you log in and use websites or other online content. Similar technologies refer to other technologies that can be used for purposes similar to Cookies, such as Web Beacons, Proxies, and embedded scripts.
When you use the functions and services of Laicai Camera, we use Cookies and similar technologies to send one or more Cookies or anonymous identifiers to your device to collect and store information about your access and use of functions and services. We use Cookies and similar technologies primarily for the necessity of your use of our functions and services, to simplify your repetitive operational steps (registration, login), to facilitate your review of usage history, to provide you with personalized service content, to protect your information and account security, and to improve our products and services.
We promise that we will not use Cookies for any purposes other than those described in this privacy policy.
We value the protection of your personal information. Your personal information is an important basis and component for us to provide you with services. We only collect and use your personal information for the purposes and within the scope described in this privacy policy or as required by laws and regulations, and we keep it strictly confidential. Typically, we will not share your personal information with any company, organization, or individual, except in the following cases:
After obtaining your explicit consent, we will share your personal information with other parties.
We will share your personal information externally in accordance with legal regulations, needs for resolving litigation disputes, or mandatory requirements legally proposed by government authorities or judicial organs.
To the extent required or permitted by law, it is necessary to provide your personal information to a third party to protect the interests, property, or safety of Laicai Camera, its users, or the public from damage.
In order to provide services to you, you agree that third-party partners will invoke certain permissions to collect your personal information to realize functionalities. We will prudently assess the purposes for which third parties collect and use information and strictly monitor their security. Currently, our partners include advertising service partners.
Usage Scenario Description: Ad push. Types of Personal Information Shared: Device information (device model, manufacturer, operating system type, operating system version, IDFV, and related information).
Unless we obtain your explicit consent, we will not transfer your personal information to any third party. However, in the event of a merger, acquisition, or bankruptcy liquidation, your personal information may be transferred and will be subject to the same level of protection.
We will not publicly disclose your personal information except to penalize non-compliant accounts, address fraud, or as required by laws and regulations.
In the following circumstances, we may share, transfer, or publicly disclose your personal information without obtaining your prior authorization and consent:
In accordance with legal regulations, we store your personal information collected and generated during operations within the territory of the People's Republic of China.
We retain your personal information only for the minimum period necessary to provide the "Laicai Camera" service and achieve the service purposes, except when you request immediate deletion or account cancellation, or as otherwise stipulated by laws and regulations.
1.3.1 Personal information beyond the necessary retention period will be deleted or destroyed immediately, except when you delete information, cancel your account, or as otherwise stipulated by laws and regulations.
1.3.2 Printed paper copies of personal information will be destroyed using shredders. Personal information stored in electronic file format will be permanently deleted using non-recoverable technical methods.
We take the security of your personal information very seriously and will strive to take reasonable security measures to protect your personal information from improper use or unauthorized access, disclosure, alteration, damage, loss, or leakage.
Although we have taken reasonable and effective measures and comply with relevant legal requirements, due to technical limitations and malicious methods in the internet industry, we cannot guarantee 100% information security. We recommend you take proactive measures to protect the security of your personal information.
The personal information protection measures provided in this privacy policy apply only to the "Laicai Camera" software and related services. We cannot protect personal information you submit on other software or websites.
You may request us to delete personal information in the following circumstances:
When you delete information from our services, except as otherwise provided by laws and regulations, we will immediately delete the corresponding information from the backup system or anonymize it.
You can view the full content of this privacy policy via 【Settings】-【Privacy Policy】.
We attach great importance to the protection of minors' personal information. If you are a minor under the age of 18, you should obtain the consent of your guardian (parent or legal guardian) in advance.
If you are a minor under the age of 14, you should obtain the consent of your guardian in advance and complete registration with the help of your guardian.
We only collect, use, or publicly disclose minors' personal information to the extent permitted by laws and regulations, with the explicit consent of a guardian, or when necessary to protect the rights and interests of minors.
Guardians can contact us via operation@maplehaze.com or the methods provided in the "Contact Us" section of this privacy policy to resolve issues related to minors' personal information.
To provide better services, we may modify or update this policy from time to time based on business adjustments and changes in laws and regulations. Updated content constitutes part of this privacy policy.
Without your explicit consent, we will not diminish the rights you enjoy under this policy.
After this privacy policy is updated, we will notify you of the update content through prominent prompts, push notifications, emails, and other means.
If the update involves the collection of sensitive information, we will still seek your consent in a prominent manner. If you do not agree to the update, you may modify your personal information or stop using Laicai Camera.
The following circumstances constitute significant changes, for which we will provide more prominent notification methods:
The interpretation and dispute resolution of this policy shall be governed by the laws of Mainland China.
Any dispute related to this policy shall be resolved through friendly negotiation between both parties; if negotiation fails, either party may submit the relevant dispute to the Haidian District People's Court in Beijing for litigation.
If you have any questions, complaints, or reports regarding privacy protection while using Laicai Camera functions or services, you can contact us through the following methods:
Email: operation@maplehaze.com
We value your feedback and promise to respond within thirty working days after receiving your complaint or report.